Building a Category Defining Content Brand Engine for an AI GovTech Leader
AI SaaS Brand, Content & Executive Strategy
Procurement Sciences
Building a Category Defining Content Brand Engine for an AI GovTech Leader
Procurement Sciences is an AI-powered SaaS platform helping government contractors find, win, and deliver bids faster. As the company entered a critical growth phase surrounding its Series B, the leadership team partnered with Fortino Studios to build a scalable content and distribution engine designed to support fundraising, sales, hiring, and long-term category leadership.
Procurement Sciences
Overview
Our role was to act as an embedded creative and strategic partner, aligning leadership, product, and go-to-market teams around a single content system. The result was a unified brand presence that could scale across platforms while reinforcing trust, authority, and category leadership.
Procurement Sciences operates in one of the most complex and relationship-driven markets in B2B: government contracting. While the product leveraged cutting-edge AI, the challenge was translating that sophistication into clear, compelling narratives that resonated with buyers, investors, and talent—without slowing down a fast-moving team.
Procurement Sciences
The Challenge
Despite strong product-market fit, Procurement Sciences faced the classic Series B challenge: growth demanded clarity, consistency, and visibility. Messaging needed to evolve from feature-focused explanations into narratives that communicated strategic value, market authority, and long-term vision.
At the same time, the internal team lacked the bandwidth to consistently produce high-quality content across multiple platforms. Without a repeatable system, opportunities in sales enablement, executive thought leadership, recruiting, and brand awareness were being left on the table.
Procurement Sciences
The Solution
We designed and implemented a full-funnel content ecosystem, starting with the end-to-end launch of Procurement Sciences’ Series B announcement. Fortino Studios owned strategy, scripting, production, post-production, and distribution tp ensure the announcement positioned the company as a serious, category-defining player.
Procurement Sciences
Performance Results
Procurement Sciences established a consistent, high-quality content presence across LinkedIn, TikTok, Instagram, Facebook, X, and YouTube, producing: - 4–5 short-form videos per week - 1 long-form YouTube video per week This cadence allowed the brand to stay top-of-mind across buyers, partners, and industry peers.
Content Velocity
Short-form videos produced weekly
Platform Coverage
Active distribution channels
Executive Visibility
Leadership-driven thought leadership output
Executives transitioned from occasional posters to trusted industry voices, using content to communicate vision, educate the market, and build credibility at scale. Internally, teams aligned around a shared content strategy, turning Procurement Sciences into a recognizable, authoritative presence within GovTech.
Procurement Sciences
Final thoughts
Procurement Sciences didn’t just ship content, they built a repeatable growth engine. By aligning strategy, storytelling, production, and distribution, the brand now operates with the confidence and consistency expected of a modern, venture-backed SaaS leader.
Procurement Sciences
Credits
Brandon Fortino
Stephanie Garcia
Louise Purnell
Bagas Pradhana
Chief Creative Officer / Producer
Brand and Content Strategist
Scriptwriter & Social Media Manager
Post Production Manager
Next Project
Building a Category Defining Content Brand Engine for an AI GovTech Leader
AI SaaS Brand, Content & Executive Strategy
Procurement Sciences
Building a Category Defining Content Brand Engine for an AI GovTech Leader
Procurement Sciences is an AI-powered SaaS platform helping government contractors find, win, and deliver bids faster. As the company entered a critical growth phase surrounding its Series B, the leadership team partnered with Fortino Studios to build a scalable content and distribution engine designed to support fundraising, sales, hiring, and long-term category leadership.
Procurement Sciences
Overview
Our role was to act as an embedded creative and strategic partner, aligning leadership, product, and go-to-market teams around a single content system. The result was a unified brand presence that could scale across platforms while reinforcing trust, authority, and category leadership.
Procurement Sciences operates in one of the most complex and relationship-driven markets in B2B: government contracting. While the product leveraged cutting-edge AI, the challenge was translating that sophistication into clear, compelling narratives that resonated with buyers, investors, and talent—without slowing down a fast-moving team.
Procurement Sciences
The Challenge
Despite strong product-market fit, Procurement Sciences faced the classic Series B challenge: growth demanded clarity, consistency, and visibility. Messaging needed to evolve from feature-focused explanations into narratives that communicated strategic value, market authority, and long-term vision.
At the same time, the internal team lacked the bandwidth to consistently produce high-quality content across multiple platforms. Without a repeatable system, opportunities in sales enablement, executive thought leadership, recruiting, and brand awareness were being left on the table.
Procurement Sciences
The Solution
We designed and implemented a full-funnel content ecosystem, starting with the end-to-end launch of Procurement Sciences’ Series B announcement. Fortino Studios owned strategy, scripting, production, post-production, and distribution tp ensure the announcement positioned the company as a serious, category-defining player.
Procurement Sciences
Performance Results
Procurement Sciences established a consistent, high-quality content presence across LinkedIn, TikTok, Instagram, Facebook, X, and YouTube, producing: - 4–5 short-form videos per week - 1 long-form YouTube video per week This cadence allowed the brand to stay top-of-mind across buyers, partners, and industry peers.
Content Velocity
Short-form videos produced weekly
Platform Coverage
Active distribution channels
Executive Visibility
Leadership-driven thought leadership output
Executives transitioned from occasional posters to trusted industry voices, using content to communicate vision, educate the market, and build credibility at scale. Internally, teams aligned around a shared content strategy, turning Procurement Sciences into a recognizable, authoritative presence within GovTech.
Procurement Sciences
Final thoughts
Procurement Sciences didn’t just ship content, they built a repeatable growth engine. By aligning strategy, storytelling, production, and distribution, the brand now operates with the confidence and consistency expected of a modern, venture-backed SaaS leader.
Procurement Sciences
Brandon Fortino
Stephanie Garcia
Louise Purnell
Bagas Pradhana
Chief Creative Officer / Producer
Brand and Content Strategist
Scriptwriter & Social Media Manager
Post Production Manager
Next Project
Building a Category Defining Content Brand Engine for an AI GovTech Leader
AI SaaS Brand, Content & Executive Strategy
Procurement Sciences
Building a Category Defining Content Brand Engine for an AI GovTech Leader
Procurement Sciences is an AI-powered SaaS platform helping government contractors find, win, and deliver bids faster. As the company entered a critical growth phase surrounding its Series B, the leadership team partnered with Fortino Studios to build a scalable content and distribution engine designed to support fundraising, sales, hiring, and long-term category leadership.
Procurement Sciences
Overview
Our role was to act as an embedded creative and strategic partner, aligning leadership, product, and go-to-market teams around a single content system. The result was a unified brand presence that could scale across platforms while reinforcing trust, authority, and category leadership.
Procurement Sciences operates in one of the most complex and relationship-driven markets in B2B: government contracting. While the product leveraged cutting-edge AI, the challenge was translating that sophistication into clear, compelling narratives that resonated with buyers, investors, and talent—without slowing down a fast-moving team.
Procurement Sciences
The Challenge
Despite strong product-market fit, Procurement Sciences faced the classic Series B challenge: growth demanded clarity, consistency, and visibility. Messaging needed to evolve from feature-focused explanations into narratives that communicated strategic value, market authority, and long-term vision.
At the same time, the internal team lacked the bandwidth to consistently produce high-quality content across multiple platforms. Without a repeatable system, opportunities in sales enablement, executive thought leadership, recruiting, and brand awareness were being left on the table.
Procurement Sciences
The Solution
We designed and implemented a full-funnel content ecosystem, starting with the end-to-end launch of Procurement Sciences’ Series B announcement. Fortino Studios owned strategy, scripting, production, post-production, and distribution tp ensure the announcement positioned the company as a serious, category-defining player.
Procurement Sciences
Performance Results
Procurement Sciences established a consistent, high-quality content presence across LinkedIn, TikTok, Instagram, Facebook, X, and YouTube, producing: - 4–5 short-form videos per week - 1 long-form YouTube video per week This cadence allowed the brand to stay top-of-mind across buyers, partners, and industry peers.
Content Velocity
Short-form videos produced weekly
Platform Coverage
Active distribution channels
Executive Visibility
Leadership-driven thought leadership output
Executives transitioned from occasional posters to trusted industry voices, using content to communicate vision, educate the market, and build credibility at scale. Internally, teams aligned around a shared content strategy, turning Procurement Sciences into a recognizable, authoritative presence within GovTech.
Procurement Sciences
Final thoughts
Procurement Sciences didn’t just ship content, they built a repeatable growth engine. By aligning strategy, storytelling, production, and distribution, the brand now operates with the confidence and consistency expected of a modern, venture-backed SaaS leader.
Procurement Sciences
Brandon Fortino
Stephanie Garcia
Louise Purnell
Bagas Pradhana
Chief Creative Officer / Producer
Brand and Content Strategist
Scriptwriter & Social Media Manager
Post Production Manager
Next Project
Let’s build something that lasts
If you’re done guessing with content and ready for a real partner, we’re ready to help.
Strategy, production, post, and distribution. designed to work together and compound over time.
Let’s build something that lasts
If you’re done guessing with content and ready for a real partner, we’re ready to help.
Strategy, production, post, and distribution. designed to work together and compound over time.
Let’s build something that lasts
If you’re done guessing with content and ready for a real partner, we’re ready to help.
Strategy, production, post, and distribution. designed to work together and compound over time.